lunedì 3 ottobre 2011

How To Profit From Networking

The benefits of relations are quite overwhelming when it comes to making profits. This might sound somewhat mean but the fact is that relationships also play a key role in generating sales for your product­­­­. Network is responsible for expanding our contact list which should be nurtured by us so as to generate good sales. But the concept of visiting a networking group and then demonstrating about your product and services is just not enough. Even collecting a bunch of visiting cards and calling them would not help. But this does not mean that your product or networking lacks potential.  For assistance, you can work on your product by following the strategies given below to make your networking profitable.

 

Choose an appropriate event or networking group:

If you are looking forward to benefit from the events happening around you then make sure that you do not miss any networking event which is beneficial for your industry. The event can be associations, trade shows or conferences related to your business. Apart from this, stay focused on those events also where you can meet your potential clients. Do not waste your time on events which are not so worthy of uplifting your business in the market. Choosing the right event will bring positive results for you.

 

Quality vs. Quantity trade off:

It is quite understandable that your focus is initially on generating more and more number of contacts. Then it must also be acknowledged that people are often dubious about this kind of a person as they believe that the particular person doing this merely wants to get popular and does not bother about the relationships. Therefore, it would be wise enough of every individual to seek quality relationships so that the next time you meet any new person, he can trust you without any doubt.

 

Leave a good first impression on the people:

If you are inputting a lot of efforts in making your networking business a success then you must work on this tip. No matter how many times you meet a person or group, but you will get only one chance to leave a good first impression on them and you should not lose it at any cost. There are many factors like handshake, your body language, facial expression and interest in the other person’s talk which can influence your first meeting. You must utilize these factors in such a way that your initial impact should leave a mark on their mind. Most importantly, you should also make them comfortable as many of the newcomers become nervous when they are introduced to something related to networking. Clear all the queries and do ask people about their occupation and then demonstrate the potential of your business loudly and clearly.

 

Follow up:

Follow-ups are important because using this aspect, you can convince the other person that it is not about the sale call but about relationship building. The most important factor in making profit through networking is by generating relationship. Your formal client forms a good relation if you stay in touch with him and keep on meeting him at regular intervals. The method you can use for instant follow up is writing an email to him about the brief and interesting conservation that you had with him. Afterwards, for next follow up you can invite him for a lunch or at coffee sometime.

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