Internet Marketing Bring Forward Your Product Benefits In Your Sales Letter And Sell More

Think about the last time you bought a digital product online. No doubt you wanted to know how you can use the product but you are more interested in how it can benefit you and exactly what you can gain from it.

See if you can tell which comes under the definitions of “features” or “benefits”?

“Here’s a breakdown of exactly what you will receive from my Powerful Internet Marketing product:

1. Both the complete PDF and editable source word file.
2. Beautifully designed e-covers and full graphics complete with PSD source format”

“My Powerful Internet Marketing holds the keys to help you:

1. To generate an endless stream of red hot leads
2. It increases your traffic by a dozen time
3. Brand yourself as an expert
4. Increase your sales by 121%
5. Achieve success not in your wildest dreams”

The former tell your prospect in what form your product will come. Will it be delivered to you via digitally or physically?  If it is digitally, will you be able to edit it? If it is a physical product, do you get it in a DVD or a CD?

Of course, the latter will tell your prospects what they will gain from using the product and how it can solve their problem. People buy benefits and what it will do for them not about you, or even your product or service.

But how can your prospects tell the difference between your products benefits from its features so that you can maximises your selling potential?

“You will get 29 Professionally Written Articles That You Can Use For…”

Your prospective reader can picture the descriptions of a product’s features and the quality it possesses. You can imagine holding the product in your hand even if it is a digital product.

“Learn 11 different ways how you can easily monetize your leads and give you all the cash flow you will need to build a 5 figure business in 3 days…”

Your prospects will be able to visualise the benefits and the end results it will brings. He can picture success is in his hand at the end of the 3 days. When you address the benefits of your products, you are focusing razor-sharp on your prospects wants and desire.

“Are You Sick And Tired Of People Asking
You This Dreaded Question All The Time- Are You Making Money In This Yet?”

Push your prospect’s emotional pain buttons and highlights your top benefits upfront in your sales letter and you will begin to sell more.