4 Tips To Article Marketing

One of the secrets in getting quality targeted traffic to your website is article marketing.But not understanding the basic principles behind article marketing can be a huge downfall and will bring what proved to be an effective marketing campaign down the drain. Taking with it all your efforts and otherwise quality articles.So what are some common mistakes that people make with article marketing?1. Not being clear on who the target audience is. A lot of newbie article writers make the most common error of not defining first what their target market is before writing content.This differs them from the more successful article marketers who already have a clear idea on what their niche market is even before the thought of the article is conceived.The two things needed in targeting your niche is to be narrow and profound. You are best to choose an audience with a specific interest in a certain topic.
2. Boring long titles or headlines.If your headlines do not grab the attention of your readers instantly, it will not matter if you are best writer on the Internet. You will end up with less readers.Authors should spend some time thinking up titles that will work. This simply means that titles should attract the attention of visitors the instant they set their eyes on it.Which would you rather have? An outstanding article that has lame words for a title or an ordinary article with an eye-catching one?The ordinary article will probably make more sales than the better one. Ask yourself why.3. Think of your readers before you think about yourself.In article marketing, you are not writing for yourself. You are writing for your readers. You can not just write about anything you want, you need to write about the your market’s topic of interest. If your niche is something you are involved in, or interested in, then writing articles about it should become easy.To be an effective article marketer is to give your audience what they want. Your reader does not really care if you have won an award in writing or if you are a well-known author. All they care about is that your articles should deliver what they need, and be interesting to them.4. Check you spelling and grammar. OK, granted that you have just written one of the best articles ever read by people. But one thing you did not notice is that one word was spelled incorrectly. Once your readers have spotted this, all admiration is gone. Your article will then be classified as one of the lower classed ones.If you do not want your articles to be disposed as something not worth reading, have them spell checked first before publishing.